Digital Marketing Strategy

how to choose the best social media channels for your business

How to Choose the Best Social Media Channels for Your Business

In today’s frantic online world, a social media presence is a necessary tool for every business that wants to remain relevant and continue to grow going forward. Having at least one social media account gives your business legitimacy, as oftentimes consumers will search their socials to see which business looks the best.  When you realize

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email marketing campaign

How to Run a Successful Email Marketing Campaign

Email marketing continues to be one of the best forms of marketing. You may think that social media marketing has taken over, and while it’s growth is evident, email continues to perform well, likely in large part to the fact that over 50% of adults use email worldwide (Radicati). This percentage grows to roughly 85%

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How to Generate Online Leads for Mortgage Brokers

How to Generate Online Leads for Mortgage Brokers

Generating leads is, by and large, one of the most important aspects of being a mortgage broker. Yet, as every mortgage broker very well knows, generating online leads can become both time-consuming and expensive. In an article from mortgagebrokernews.ca (powered by Canadian Mortgage Professional magazine), one broker is quoted saying he more than doubled his business after spending $500,000 in marketing.

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online contest

How to Run a Successful Online Contest

Are you interested in running a contest online? Online contests are a great way to grow a businesses’ engagement, and the awesome part is, the cost can be whatever you want. With the growing popularity of Instagram contests within businesses, the importance of knowing how to take advantage of this tool for your company could Continue reading »

Is Your Holiday Digital Marketing Plan Ready?

The holidays seem to be coming earlier and earlier each year. Before you know it Halloween, Black Friday, Cyber Monday has passed and people are looking forward to purchasing their Christmas gifts. We know you don’t want to think about it yet, but soon your customers will be preparing for the holidays, and your business

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How to use Digital Marketing to Generate Sales for your Hospitality Business

If you are a hospitality business owner, you know how important lead generation is to the success of your business. Gone are the days where your business relied solely on traditional marketing tactics like; word-of-mouth marketing, printed customer reviews, print brochures, and pamphlets. However, these practices are reflected in a lot of hospitality digital marketing

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7 Tips For Designing The Best Digital Ad

In a digital world oversaturated with a seemingly infinite amount of content to be consumed, it is easy for the content that you post to be washed away with the vast majority in the flowing river of the internet. New information is being uploaded by users all over the world every day, and this information

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How to Use Digital Marketing to Generate Sales for your eCommerce Store

The world of eCommerce offers an incredible amount of freedom and opportunity for businesses, especially for those who are taking advantage of eCommerce digital marketing tools to enhance their online lead generation and sales. The touchpoints and data collected through eCommerce exceed that of brick and mortar shopping by quality and quantity. ECommerce websites allow

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