Digital Marketing Strategy

Use digital marketing to rebound

How to Use Digital Marketing To Rebound After a Business Disruption

These are trying times. Everyone is in the same boat and everyone is looking for ways to cope. A lot of us have started working from home but the disruption in a routine sometimes means a disruption in workflow and workload. If you’re looking for ways to use this time productively, consider taking steps to up your digital marketing ‘game’. We’ve got just the thing!

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Google My Business

Beginner’s Guide to Google My Business (+ webinar with HeyOrca)

Remember the yellow pages? You’d flip through a book to find the category of business that you’re looking for and would be presented with a list. Now, the phonebook has moved online and Google provides you with a list of the types of businesses that you’re looking for. In the yellow pages, you could pay

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How to Generate Online Leads for Dentists

How Digital Marketing Can Help Your Dental Practice Get New Patients

Like most businesses, dental practices used to rely on traditional marketing methods such as word-of-mouth, referrals, yellow pages, direct mail marketing, and billboards to get new patients. However, times are changing and these methods are becoming a thing of the past. Today, it is not what dentists say about themselves, their practice, their team, or their technology that gets them business. It’s what current and potential patients are saying about them.

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SEO vs SEM - which is better for your business

SEO vs SEM: Which is Better for Your Business?

One of the most incredibly powerful marketing tools on the internet is “search”. Every day millions and millions of searches happen on Google. We bet you got to this article through a Google search didn’t you? The chances are that if you are a local or online business, people will also be searching for your

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How to Get the Most Out of Your Holiday Marketing Strategy

5 Effective Ways To Get The Most Out Of Your Holiday Digital Marketing

The holidays seem to be coming earlier and earlier each year. We know you don’t want to think about it yet, but soon your customers will be preparing for the holidays, and your business needs to be ready. The “Christmas Creep” is about to become full-fledged: 49% of marketers plan on starting a holiday campaign before Halloween! Is your marketing plan holiday-ready?

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5 Ways to Use Facebook Ads for your Business

5 Effective Ways to Use Facebook Ads for Your Business

In today’s digital world, Facebook advertising can be described as a marketer’s best friend or worst enemy if not properly developed or maintained. If you are correctly targeting the right audiences, have the correct landing page, and provide a compelling ad with strong copy, images, videos, and a CTA, you are on the right track.

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