Planning your Google Ads strategy can be tricky but with the right tips and tricks, you can easily run a successful Google Search campaign. Here is everything you need to know about planning your Google search ads strategy: Search Engine […]
Continue ReadingRemember the yellow pages? You’d flip through a book to find the category of business that you’re looking for and would be presented with a list. Now, the phonebook has moved online and Google provides you with a list of […]
Continue ReadingUnderstanding how well your website is meeting its objectives is critical, and goals inside Google Analytics allow you to understand if people are converting. Today we’ll walk you through setting up your first goal in Google Analytics.
Continue ReadingFacebook Campaign Budget Optimization is a budgeting option that allows Facebook advertisers to budget their campaigns at the overall campaign level instead of the traditional ad set level. Why is this important you ask? Well, starting in September of 2019, this will be the ONLY way that advertisers will be able to budget their campaigns which means that, like the dinosaurs, ad set budgeting will be extinct.
Continue ReadingOne of the most incredibly powerful marketing tools on the internet is “search”. Every day millions and millions of searches happen on Google. We bet you got to this article through a Google search didn’t you? The chances are that […]
Continue ReadingPromotion Extensions launched in November 2017. After adding the extension into a couple campaigns, we at Newfound Marketing have come to the conclusion that they NEED to be used by all E-Commerce businesses and realistically, any business that can offer […]
Continue Reading