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Monitoring your business’ social media presence is incredibly important. You need to respond to people talking about your brand and understand how people view your company. Social media isn’t this magical fairy dust that makes business leads come rushing in […]

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Utilizing Twitter for business is an important part of any marketing plan. However, in the age of ever-evolving digital platforms, news racing by in the blink of an eye, and attention spans decreasing a mile a minute, it can be […]

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In today’s digital world, Facebook advertising can be described as a marketer’s best friend or worst enemy if not properly developed or maintained. If you are correctly targeting the right audiences, have the correct landing page, and provide a compelling […]

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Instagram has become one of the biggest social platforms in recent years, especially in the retail, food, and tourism industries. Having a great looking feed can help you attract followers and customers but have you put much thought into your profile itself?

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If anything has dominated the digital marketing discourse lately it’s been video – whether it’s Instagram extending to 1 minute, YouTube being one of the biggest search engines on the web or simply the explosion of live video in 2016. The question then becomes, will video marketing become even more relevant in 2017?

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