Search Engine Optimization2022-07-07T13:47:15-02:30

Search Engine Optimization

The search is over, you found us!

Now let us help you so your customers can find you too.

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Drive more qualified traffic to your site with proven SEO tactics.

It’s increasingly clear that quality of content, quantity of content, and distribution of content is the name of the SEO strategy game.

Ask yourself this, “How did you find us?” The answer is likely that you found us in the top results on Google.

It’s no accident that we rank so well. It took skill, experience, and a whole lot of know-how, but you don’t need to spend years learning how to rank when you can hire an agency that’s already done that for you.

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SEO offers a visible and effective search presence leading to a considerable increase in sales, profitability, and cost efficiency for our clients.

But what is SEO anyway?

Search engine optimization (SEO) is a digital marketing strategy that aims to determine the most valuable search queries for your business and have you rank highly for those terms in organic search results. Our goal is to show Google that you’re an authority in your field and that your site is just what searchers are looking for.

In general, the higher you rank on the search results page, and the more frequently your site appears in the search results list, the more visitors you’ll get from the search engine’s users. We’ll then use conversion optimization and user experience techniques to turn these visitors into customers.

SEO may target different kinds of search, including image search, local search, video search, academic search, news search, and industry-specific vertical search engines.

How We’ll Work Together

To provide the best possible SEO results, we need to truly know your business. We’ll ask a lot of questions and work closely with you to build a partnership with a strong foundation so that we can provide you with SEO services that align with your business.

Let’s Make Something

Without experience and creativity, you’re leaving digital marketing opportunities on the table. Contact us today to learn how we can transform your marketing strategy into measurable results.

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Recent Client Work

Featured Results

Higher Talent
Search Engine Optimization

Higher Talent

Search Engine Optimization

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Search Engine Optimization

Shorewell

Search Engine Optimization

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Search Engine Optimization

The Wilds

Search Engine Optimization

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The Signature Salon

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Trusted by these clients and more for SEO

Islands' Villa

Sheldon and his team are excellent to deal with! They provided a detailed plan and timeline for our webpage development, which was executed without a hitch. They worked with me throughout the process and ensured that my needs were met. I Strongly recommend their services!!

Greg Feltham, Islands' Villa
YMCA-NL

Newfound Marketing took our complex and multifaceted website and turned it into a fresh and easy-to-navigate website both externally for our members and also on the backend for our employees to update.

YMCA-NL
Prince of Wales Skating Club

The Newfound Marketing team created an excellent website to assist with providing our skating community with up to date program information. The website is well organized and easy to navigate. The team at Newfound Marketing was knowledgeable, efficient, and great to work with!

Executive, Prince of Wales Skate Club
O'Brien's Whale and Bird Tours

Sheldon and the team at Newfound Marketing are amazing to work with. They have provided our company with both digital marketing and web design. Highly recommend!

April Yard, O'Brien's Whale and Bird Tours

What Results Can You Expect?

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    Some Questions You May Have

    Frequently Asked Questions

    Does my business need SEO?2022-05-26T13:48:33-02:30

    Yes, your business should be investing in SEO. Search engine optimization offers a way to increase traffic without paying for each and every click. If you’re able to rank your website at the top of the search engines, you’ll benefit from a stream of traffic that won’t have click costs associated with it, and that won’t stop when ads are turned off. Rank organically, and you’ll enjoy 24/7 visibility.

    What is SEO?2022-05-26T12:26:10-02:30

    SEO or Search Engine Optimization involves everything you can do in order to obtain a better position on search engines’ (like Google) results and thus get found more easily. SEO encompasses in particular (but not limited to): fixing technical issues on your website, getting backlinks to your site, creating valuable content, and more.

    What is local SEO?2022-05-26T12:26:18-02:30

    Local SEO refers to specific actions taken in order to appear in search results when someone is looking for a business in your area, for example “shoe repair in St. John’s.” Boosting your local SEO is a great way of attracting prospective customers from your surroundings as most of them are looking for you online. One goal would be to show up on Google Maps, so that you’ll have a better chance of showing up in the ‘Local Pack’ (the three results you see below the map on search results).

    What are SEO keywords?2022-05-26T12:23:45-02:30

    Keywords are the phrases your potential clients would type into a search engine when looking for you, or a business like yours. Choosing the right terms in your content is crucial since it will help Google to understand your website better and identify you as a relevant result for a specific search.

    What are SEO backlinks?2022-05-26T12:25:46-02:30

    Backlinks are links from external sites to your own website (or any of its pages). They are an important part of your SEO strategy. Indeed, the more links you are able to get, the more your website is considered trustworthy and authoritative in Google’s eyes. Getting them isn’t a simple task, but we have tested strategies to connect with sites most likely to link back to your business.

    What’s the difference between SEO and SEM?2022-05-26T12:19:39-02:30

    Both SEO and SEM (Search Engine Marketing) involve increasing a site’s visibility on search results. The main difference is that SEM includes paid promotion tactics and while SEO focuses on organic (unpaid) tactics to grow traffic.

    Should I do SEO, run ads, or both?2022-05-26T13:53:22-02:30

    Ah, the age-old SEO vs PPC question. In an ideal world, a business should balance multiple marketing channels to avoid a reliance on any single source of traffic (and conversions). But, especially for smaller businesses, budget is often a challenge, and resources must be allocated efficiently. We believe it’s essential to balance a long-term SEO strategy with a small but targeted PPC campaign.

    How long will it take for my business to rank on Google?2022-05-26T13:51:45-02:30

    The long and short of it is, it depends. A lot of factors will go into SEO timelines including how competitive your market is, how long your website has been around, and where you’re starting from in terms of current rankings. In general, SEO is a long game, and Google is in no rush to determine your authority so it’s not uncommon for it to take a few months to see real gains.

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