Whether you are new or have experience, our Google Analytics training will help you level up your web analysis skills.
Our Google Analytics training will provide you with an in-depth knowledge of the fundamentals to enhance your understanding of web analytics so you can find actionable insights to make smart marketing decisions.
We will focus on helping you find answers to the following questions:
- Who are your visitors?
- How they get to your website?
- What content they are viewing ?
- Are your visitors turning into customers?
- How effective are my marketing programs?
During the workshop we’ll cover the following:
- The Fundamentals of Google Analytics
- Understanding the Interface
- How to Interpret Google Analytics Reports
- How to Set Up and Measure Marketing Campaigns
- How to Gain Actionable Insights from Google Analytics
To get the most out of a Google Analytics training session you should already have Analytics installed on your site and have account permissions set to allow for the creation of new views, filters, and goals.